Brand specialist in-line for prestigious industry recognition

Huddersfield brand agency The Engine Room has been shortlisted for a UK design award – with hopes of making it their sixth accolade in as many years. Having scooped the overall Grand Prix accolade and a gold design impact trophy at the DBA Design Effectiveness Awards in 2017 – as well as silver and two […]

March sees launch of Social Tech North East

There was a great turnout and a real buzz at the launch of Social Tech North East earlier this month at Proto, the region’s emerging technology centre. Social Tech North East aims to create new links between social leaders and tech specialists in order to help charities and social enterprises do more with digital and […]

Be-Smart Solutions diversify the business into the arts & craft retail market

Jim Box, Managing Director of Peterlee-based Be Smart Solutions, saw a gap in the market to customise discarded glass bottles which are generated as waste on a large scale by consumers and business owners across the region. Utilising his 30 years’ experience as an engineer and his ability to design bespoke and intricate products for […]

Bring it On

Bring it On, the largest celebration of engineering in the North East, returns for the third year in a row. This event is a collaboration of national and regional businesses who are helping to close the skills gap for engineering by allowing young people to experience real hands-on activities. Bring It On North East will […]

RM Manufacturing’s re-brand by Urban River

RM Manufacturing, a Newcastle based manufacturing and engineering business which is part of Royal Mail with commercial clients across the UK, is unveiling a new brand identity with the launch of its website this month. Working with South Tyneside based marketing and design agency Urban River, the company formerly known as Serious Engineering, is set […]

Packaging design supports brewery growth with Co-op listing in 56 stores

Design Consultancy Wonderstuff, based in Newcastle upon Tyne, have again delivered packaging design which has helped secure supermarket listings for Black Storm Brewery. Wonderstuff have supported Black Storm Brewery, working with the founder Paul Hughes, to create the branding and core range of four beers, in 300ml bottles, in 2017. The beer bottle labels, designed […]

BAZAAR Group launch new range

British soft-furniture specialist Bazaar Group launch their first in-store retail range Ayla at its January Furniture Show debut. Ayla is set to challenge perceptions of furniture design with seven unique pieces exclusively revealed at the show. The collection includes the Horizon Lounger, Dune Chair, Drift Chair, Oasis Loveseat, Oasis Snugchair, Mirage Pouffe and Halo Pouffe. […]

5 reasons why purpose will matter more to the customer experience in 2019

‘Brand purpose’ is not a new concept but it has grown to become a widely-discussed topic in the global marketing landscape, in recent months. And conversation is only going to get louder, believes Darren Evans, design director of UK strategic brand consultancy The Engine Room. Here he shares 5 key reasons why…   The stats […]

Secondary school students urged to rise to design challenge

Lesley Gulliver and Darren Evans – experienced design thinkers from brand consultancy The Engine Room – visited students at Salendine Nook High School this week, in a bid to prevent the ‘death of design’ from the UK curriculum. 280 year eight students gathered to hear the challenge set by the local design experts – four […]