Monday 16 October - 08:30 to 12:00
Email Marketing Workshop with Andrew and Pete
Join the fun marketing duo Andrew and Pete as they deliver another high energy masterclass workshop for Design Network North on Email Marketing.
In this digital age, your business is as big as your email list...
Having a good social media presence is fine but if you want to sell anything, the best place to sell is through email marketing. It's our number 1 source of sales, and it should be for you too.
A large responsive email list gives unlimited amount of sales potential, it gives you influence and authority. Moreover it is not uncommon for social media accounts to disappear overnight, Facebook etc can do what they want, it is not yours, whereas an email database IS YOURS.
In this workshop you will learn how to grow your email database insanely quickly, create trust, and harvest those email subscribers to create unlimited enquiries and sales.
You will learn how to:
- Grow your email database
- Create opt-in forms on your website
- Create irresistible lead magnets to grow your email database
- Create landing pages that convert
- Set up highly effective automation funnels
- Convert email subscribers into raving fans
- Convert email subscribers into actual enquires and sales
- Set up effective sales funnels
- Create newsletters people actually want to open and read every time
- Reduce your unsubscribes
- Consistently create content for your emails that your audience will love
- Make sure you don't break any legalities
- Avoid being seen as spammy
- Increase your open rates, and write the perfect subject lines
About the trainers - Andrew and Pete
Andrew and Pete run the content marketing company called - ‘Andrew and Pete’, where they help businesses create share-worthy content that builds brands people love. They are international speakers, authors and consultants with a fun and engaging style.
They are regular contributors for Social Media Examiner, speakers at Social Media Marketing World 2017 in San Diego and have been featured on Entrepreneur on Fire and Huffington Post. They also won Digital and Social Media Company of the Year at Newcastle Business Awards, Business Personalities of the Year Award, and were finalists for The Entrepreneur of The Year Award at Living North Awards.
What this workshop isn't (and therefore is)
We won't be setting up email accounts for you or teaching you how to physically use Mailchimp.
No - we want you to leave with an actual strategy for generating business.
We're also not going to be teaching boring text book marketing theory - this is hands on, practical and applicable. We want you to walk away with a plan to nail email marketing and get more business from it.
We'll be talking about different email marketing platforms, but not going into too much depth, this workshop is more about the strategy, which can be used on any platform.
Finally, we're not your typical American Marketer who spams people 5 times a day with aggressive sales emails - that is just the worst right - this workshop is NOT all about how to spam people. We believe in nurturing great relationships through email, and never ever being overly spammy or salesy.
Ready to grow your email list and actually make sales whenever you want? Get your ticket today!